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Colors

This is a 1 Stage Quest. Upon completion you will receive:

  • 5 Experience Points (XP)
  • 1 x
    Branding: Colors

Colors can make or break the mood in branding. You wouldn’t want to use a combination that leaves customers feeling red with anger, unless you’re selling hot sauce, then that’s just spicy marketing.

Colors Help Create a Brand Identity and Communicate Company Values

  • Colors have a powerful impact on our emotions and memories.
  • Brands can use colors to evoke certain emotions, communicate their values, and differentiate themselves from their competitors.
  • For example, blue is often associated with trust and professionalism, while green is associated with growth and nature.

Use ChatGPT to brainstorm a list of colors that represent your brand’s values and personality.

    • Prompt: “Let’s brand this company. What colors should I use and why?”

Choose from Adobe Color

Colors - Stage 1

Add a File

What are the colors that you chose for your company? Upload the jpeg.

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Choose 1 question to answer:

  1. Can you think of any other brands that use similar color schemes? How does that impact your perception of those brands?
  2. Describe your brands colors in your own words. How do they make you feel or what do they make you think about?

20 Words Required
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Quest Complete!